Spotlight Ideas

20 Top Blog Posts on Email Marketing

Here are a bunch of interesting/thought-provoking/useful blog posts on email marketing.

Few general points.
Email marketing, like any other marketing approach, must be rooted in new marketing. This means that an important part of time spent on email marketing must be devoted to finding relevant audiences i.e. audiences that will find the email content of interest  and/or use to them. And communicating to them with the same approach. Remember, it’s, firstly, about you (the customer) and then about me (business / product / service) – not the other way around.
All of this is going to require patience, research, planning, creative-thinking, copywriting skills, and human touch.

How has email marketing helped you? Advice?

1 Comment »

  1. [...] Top 20 posturi despre email marketing [...]

    Pingback by Linkuri din marketing | Marius Sescu — October 28, 2009 @ 6:46 pm

RSS feed for comments on this post. TrackBack URL

Leave a comment

Powered by WordPressWebsite Development by W3C Compliant